Pay-Per-Click
Advertising
Drive immediate, measurable traffic and conversions with precision-managed PPC campaigns. IYM manages Search Ads, Ecommerce Shopping, Retargeting, Display, YouTube, Amazon, and Local Search — all engineered through the CSD Framework for maximum ROI.
PPC Services
Search, Shopping, Retargeting, Display, YouTube, Amazon, and Local Search Ads.
Search Advertising Plans
Google Ads and Bing Ads management — from entry-level search campaigns to enterprise-scale PPC with full conversion optimization.
Traffic
- Google Ads management
- Basic keyword targeting
- Click fraud monitoring
- Monthly reporting
- Conversion tracking setup
Standard
- Google + Bing Ads
- Advanced keyword strategy
- Click fraud monitoring
- Bi-weekly reporting
- A/B ad testing
- Negative keyword management
Power
- Multi-platform search ads
- Full keyword architecture
- Advanced click fraud protection
- Weekly reporting
- Landing page recommendations
- Competitor analysis
Dynamic
- Enterprise search management
- Dynamic search ads
- Advanced audience targeting
- Weekly dashboard
- Full conversion optimization
- Dedicated account manager
Ultimate
- Full enterprise PPC suite
- All search platforms
- Real-time optimization
- Real-time reporting dashboard
- Full creative production
- Strategic account oversight
Three Ways to Engage
Choose the level of strategic support that matches your goals and resources.
Do It Yourself
Select a PPC plan, complete the intake form, and our team builds and manages your campaigns. You review performance reports and stay informed.
- Plan selection guidance
- Intake form completion
- Campaign setup & management
- Regular reporting
AI-Hybrid
Included in the AI-Hybrid Blueprint. AI analysis identifies your highest-converting keywords, optimal bid strategies, and audience segments — then our team implements with strategic oversight.
- AI keyword opportunity analysis
- Bid strategy optimization
- Audience segment recommendations
- Managed implementation
- Bi-weekly performance review
Full Strategic
Part of the Full Strategic Engagement. Your Strategic Solution Architect designs a comprehensive paid advertising architecture — integrating PPC with SEO, social, and content into your complete CSD Framework roadmap.
- Full PPC architecture design
- Multi-channel integration
- Custom conversion strategy
- Ongoing optimization
- Weekly strategic calls
- $600/hr advisory | $300/hr implementation
Frequently Asked Questions
Ready to Drive Immediate Results?
Complete the PPC Intake Form to get started, or book a Roadmap Session to design your complete paid advertising strategy.